In this post, we discussed the why behind the need for a fashion revolution. Today’s post will focus on how you can be involved in the movement. It is easy to get overwhelmed by the magnitude of the problem and think, can my personal contribution actually make a difference? In short, yes it can. If each of us would take action on one of the suggestions listed below the sum total of those acts would make a substantial impact. As consumers, we have the ability to vote with our dollars, and we have the opportunity to vote every time we decide to make or not make a purchase. When consumers demand, brands listen.
Here are some ways that you can make your voice heard:
1. EMAIL your favorite fashion brand and ask them #whomademyclothes. Tell them you are interested in learning more about the transparency of their supply chain. The Fashion Revolution website has a template email that can be found here.
2. Use SOCIAL MEDIA to voice your concerns. Take a picture of the label on your clothes, and ask the brand #whomademyclothes. If you’re on Twitter, use this template.
3. WRITE to your public officials using this template to voice your concerns about the lack of transparency in the supply chain.
4. TELL your friends about the movement and why it’s so important. Have them watch the documentary The True Cost on Netflix to get a better grasp of the issues.
5. TAKE PART in Fashion Revolution Week’s events in your area. Click here to see what’s going on in your city. If nothing is taking place, consider hosting a small gathering at a local coffee shop.
If you live in the Richmond, VA area, I invite you to attend one of our five events hosted by the Ethical Style Collective. Please visit our Facebook page for all event details and to RSVP.